QCOSTARICA — Zara reopened on Friday its flagship store in Costa Rica located in the Multiplaza Escazú shopping center, after a thorough renovation and expansion.
After several months of remodeling work, they present their most advanced concept with a new brand image and product display areas to provide the best quality of customer service.
The store expands its commercial area to 3,000 square meters (32,300 square feet) to display the latest Woman, Man and Kids collections. In the new image, designed entirely by Zara’s architecture team, the fashion proposals are the main protagonists in a white, clean and neutral environment with notes of color and warmth provided by the wood of the furniture and the natural tones of the textiles. .
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The store is equipped with technological innovations such as self-collection checkouts or fitting rooms that allow advance reservations.
“For Multiplaza, Grupo Roble’s shopping center, the arrival of the new Zara store concept reflects our great commitment to providing an exclusive and innovative commercial offer, guaranteeing that our visitors always have access to the latest trends and the best options. We invite everyone to visit the new store and enjoy its technological innovations and products, always living memorable experiences with us,” commented Lindsay Meneses, head of marketing at Grupo Roble.
Guided by sustainability, the Zara store in Multiplaza Escazú complies with the environmental commitments of the Inditex Group, Grupo Roble and its shopping center, and incorporates innovations in eco-efficiency to reduce water and energy consumption.
Among the measures implemented to reduce the environmental impact, efficient cooling systems, LED lighting for greater energy savings, use of more environmentally friendly materials, among others, stand out.
In addition, all the wood used in the stores, as well as paper products, such as bags and labels, have the PEFC or FSC seals, guaranteeing that the entire forest raw material management process is carried out in a sustainable and controlled way.
Store teams receive the necessary training to make the most of the distinctive features of these eco-efficient stores, as well as other aspects of environmental sustainability.
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